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Why Guitar Hero series has lost popularity?
Bobby Kotick Activision Head expressed his point of view, why the Guitar Hero series has lost popularity. Bobby Kotick Activision Head expressed his point of view, why the Guitar Hero series has lost popularity. He admitted that the main reason was unwillingness to listen to the opinions of publishers of players, which led to the adoption of a mistake
Bobby Kotick Activision Head expressed his point of view, why the Guitar Hero series has lost popularity. He admitted that the main reason was unwillingness to listen to the opinions of publishers of players, which led to the adoption of erroneous decisions. Guitar Hero allows everybody to be on time rock star, albeit a virtual. In Activision decided to develop this area, releasing DJ Hero, where people can feel like a real DJ. `We had to ask ourselves how many people would like to become a DJ? And most importantly, how many people they wanted to be in the game, rather than take a DJ mixer, or run a program on your computer, and try to become a DJ in real life? As it turned out, these people had very little. The game has become one of our biggest failures. Imagine that you are putting into play his whole soul, creating an excellent product that gets amazingly high critical acclaim - but no one in the end it does not buy. That`s what happened with DJ Hero В», - says Kotick. This failure has caused other troubles: `We were so impressed with new ideas when creating a DJ Hero, which was abandoned development of the series of Guitar Hero. As a result, received a double failure: DJ Hero failed to become popular, and then a series of Guitar Hero has fallen into decay for lack of proper attention. I think last year we made the right decision by stopping the development of both games, `- he continued. Kotick also confirmed that they have not abandoned the series, but only took a break. Already, the new studio is working on a sequel Guitar Hero, trying new ideas, and exploring how they can bring to the game. With the release of an updated series of the publisher hopes to return the lost trust of the players. Tags: Activision, Guitar Hero, DJ Hero, opinion
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